marketing teams
Challenge your market assumptions with insights based on real conversations. See if your messaging is truly reflecting what prospects are searching for.
who it’s for
For the brand that wants to own the conversation.
You understand that in an AI-driven marketplace, the competitive advantage is with those who provide the best answers.
You also understand the realest conversations about your category are happening off your properties, in subreddits and niche forums and comment sections scattered across the web.
You know you should be following and consuming it all daily. You’ve seen how content creators and peers in your marketspace have turned social followings into real businesses.
So you scan some platforms, but diving in is hard, because you’ve got only a block of time, and that’s hours of wading through noise. If only there was a way to engage efficiently and effectively, with real ROI for your time.
the roles
Put it to work.
Each role leans on one use case more than the others. Every use case has its own page.
professional services
Demonstrate the domain expertise prospects want to see, and become the authority they come to trust.
c-suite leaders
See the meaningful market trends other tools can’t surface. Lead with your best return on engagement.
content managers
Craft thought leadership that is authoritative and well-received both by the audiences you want to reach, and the firm leadership you support.
influencers
Quit feeding the haters and celebrate your followers who are genuine and thoughtful in their interactions with you.
the honest part
Who it’s not for.
Three situations where the answer is no, and where saying so now saves you a call.
- You want posting on autopilot, or content at volume.
- You consider content a nice-to-have, not a business critical task.
- You need profiles of individual community members.
If none of those describe you, the rest of the questions are answered in the FAQ, and the comparison with the dashboards you have already tried is on how we’re different.
Start with a thread from your own community.
Thirty minutes. We read your community before the call, open with one raised thread, and show you the brief for it. You will know quickly whether this is built for your week.
the platform is open